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Public Relations

Why PR is a critical component to your business success

By Rick Beider | Published 06/19/2006 | Public Relations | Rating:

PR is a critical component to your business success. Help your company stand apart from the competition.

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Try Selling Me On Your Service First

By David Berky | Published 03/28/2006 | Public Relations | Rating:

Two types of sales people, the self-serving and the customer-serving. Which do you think is most effective in the long run?

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Sales 101: Handling the Angry Customer

By Daniel Sitter | Published 03/27/2006 | Public Relations | Rating:

No one enjoys being yelled out cursed at bullied or manhandled in any form whether physically or verbally. It does however happen at times. What options do you have to diffuse the situation? Can you separate yourself from the abusive behavior being directed at you before you lose your cool and strike back? How can you keep your emotions in check so that you might still accomplish your task?

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Advertising and PR

By Matt Bacak | Published 03/27/2006 | Public Relations | Rating:

What is the difference between advertising and PR?

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